Evivve's Founder & CEO, Mohsin Memon, Selected to Lead Workshop on "Design with Neuroscience for the Brain" at The Outlook's Prestigious DO25 & PO25

Wilmington, DE – May 20, 2025 – Evivve, the multiplayer online game-based learning tool redefining corporate learning, is excited to announce that its Founder & CEO, Mohsin Memon, has been selected as a workshop facilitator for The Outlook's highly anticipated DO25 and PO25 events. This selection, from an incredible number of outstanding submissions, underscores the innovative and impactful approach Evivve brings to the intersection of learning, neuroscience, and design.

Mohsin Memon will present "Design with Neuroscience for the Brain", a workshop focused on the AFERR Model, designed to align design with neuroscience. Attendees will explore how human cognition impacts user experience. Organizations often struggle to balance agility, innovation, and long-term success. This session will introduce the AFERR Model – a dynamic approach that provides a structured yet flexible framework to help businesses navigate these challenges by aligning strategy, execution, and continuous learning.

"We are incredibly honored that The Outlook has recognized the value of aligning design with brain science." said Mohsin Memon, Founder & CEO of Evivve. 

"At Evivve, we deeply believe that understanding how the brain works is key to unlocking truly intuitive and effective experiences. The AFERR Model, which we'll explore in the workshop, offers a powerful lens for designers, product leaders, and business strategists to enhance decision-making and foster resilience. I'm excited to share practical strategies that attendees can apply to drive meaningful progress."
 

Through real-world examples, interactive insights, and practical takeaways, workshop participants will learn how to apply this model to product development, leadership, and customer-centric innovation. The session aims to equip attendees with a powerful perspective to rethink problem-solving and execution.

Attendees of the workshop will leave equipped to:

• Understand the five components of the AFERR Model (Activation, Forecasting, Experimentation, Realization, and Reflection).
• Apply AFERR to strategic planning and execution.
• Improve decision-making with neuroscience-aligned frameworks.
• Enhance long-term competitiveness with continuous learning.

Evivve stands at the forefront of experiential learning, utilizing a unique, game-based approach set in a captivating sci-fi environment. This methodology is designed to foster critical workplace skills such as strategic thinking, collaboration, communication, and decision-making. Our AI-driven platform empowers facilitators to craft personalized game experiences tailored to specific learning objectives, thereby streamlining the facilitation process and amplifying the overall value of gameplay. 

About Evivve: Evivve is a multiplayer online game-based learning tool that is redefining the landscape of corporate learning. Our game-based approach, set in a futuristic and sci-fi environment, stands as the catalyst for revolutionizing the way companies design and deliver experiential learning. We are on a mission to revolutionize how companies learn and grow by creating authentic learning experiences powered by games and neuroscience. Evivve offers the world a tool that empowers humans to become the best versions of themselves by creating rich and meaningful learning experiences that lead to deep personal reflection and change.

About The Outlook: The Outlook events (DO25 and PO25) are platforms that bring together professionals and thought leaders to explore the future of design and related industries. They feature a range of insightful talks, workshops, and networking opportunities, aiming to inspire innovation and collaborative thinking.

We invite attendees of DO25 and PO25 to join Mohsin Memon for this transformative workshop and discover how to design more intuitive and effective products by understanding the brain.